Ore Ida wanted to celebrate Tater Tots 60th Anniversary. Ore Ida Tater Tots are the only brand called Tater Tots, and have been for over 60 years. That makes every other brand Imi-Taters. With very little money, and a small amount of time, we made some fun digital videos that got a great response.
Copywriting / Art Direction
Copywriter: Josh Mizrachi