🏆 YouTube Ad of the Year
🏆 Chicago Addy’s Best Of: Elements of Advertising
🏆 Silver Addy, Innovative Use of Interactive/Technology
🏆 Silver Addy, Social Media Single Execution
🏆 Bronze Addy, Digital Creative Technology Interface & Navigation
 When McDonald’s re-launched the classic Quarter Pounder burger with fresh beef, 🏆 Chicago Addy’s Best Of: Elements of Advertising
🏆 Silver Addy, Innovative Use of Interactive/Technology
🏆 Silver Addy, Social Media Single Execution
🏆 Bronze Addy, Digital Creative Technology Interface & Navigation
we leaned into a simple insight - that a great tasting burger leaves you speechless.Â
Oh, and a bunch of celebrities helped us out too.
Role: Creative Director
Integrated Case Study
Television
SOCIAL
YouTube - Speechless Thoughts
Goodman ASMR