š 2015 Silver Effie, Food
š 2016 Silver Effie, Renaissance
Wrigley's Extra has been losing ground. We decided alongside our clients to break category convention, and create a campaign that revolved around how something as small as a piece of gum can mean something much, much bigger. We launched the campaign in 2013 with a spot called "Origami."Ā
š 2016 Silver Effie, Renaissance
Wrigley's Extra has been losing ground. We decided alongside our clients to break category convention, and create a campaign that revolved around how something as small as a piece of gum can mean something much, much bigger. We launched the campaign in 2013 with a spot called "Origami."Ā
Additional Credits
Origami |Ā Director - Pete Riski Ā |Ā Production Company: Rattling Stick Ā |Ā Post: The MillĀ |Ā Producer: Vanessa Luhr
GCD: Rick HamannĀ |Ā CCO: Dan Fietsam
GCD: Rick HamannĀ |Ā CCO: Dan Fietsam
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